We’ve noticed a definite upswing in customers asking about vegan products, so what better time than January (a.k.a. Veganuary) to delve a little deeper into this burgeoning trend.
However you choose to view veganism – a lifestyle choice, a moral one, a health trend fuelled by social media – it’s inescapably on the increase. What’s more, according to the most recent research by The Vegan Society, there are c.360,000 ‘lifestyle vegans’ in the UK* - who only use cosmetics (or clothes) free from animal products.
“It comes down to personal choice,” says Julia Ferrari, who has over 10 years’ experience in the beauty industry, runs the blog Fresh Beauty Fix (@freshbeautyfix) and has a keen eye for natural products: she was a judge for the 2018 Clean Beauty Awards. “If you are vegan in your diet, you may want to extend this lifestyle choice to other areas in your life.” Even if you don’t want to eschew meat and fish, more of us are making the choice to consume more responsibly.
“Vegan skincare products are free from animal-derived ingredients,” explains Julia. “This means the beauty product is made from plants, minerals and safe synthetic ingredients and exclude animal-derived ingredients found in skincare and cosmetics, such as beeswax (popular in balm cleansers), lanolin (found in lip balms), keratin (present in hair treatments), collagen (anti-aging creams), honey (in oils), and silk (for shiny hair).”
Before you baulk at the list of restrictions, Julia highlights that not all animal-derived ingredients mean that animals were harmed in the process: “Harvesting honey, for example, does not kill bees when done properly. You could even argue that investing in products containing beeswax supports beekeepers, which is more important than ever with shrinking bee populations.”
But can a vegan product compete with high-tech skincare? We’d hope that, as a fan of Balance Me, where ‘honestly natural’ are our watchwords, you wouldn’t need to ask. “I think natural skincare has made huge progress in the last few years in terms of efficacy,” agrees Julia. “Today's beauty consumer can be very educated when it comes to product performance and therefore expect these products to perform and deliver tangible results. Facial oils are having a moment and many are vegan yet deliver great results, with benefits ranging from anti-inflammatory and anti-ageing to fading scars and balancing sebum.” Ingredients to look out for include: rosehip oil (multitasking ingredient found in several of our products, like our Radiance Face Oil), jojoba, and caffeine in eye products to pep up the eye area (our Wonder Eye Cream uses vegan-friendly Witch Hazel to similar effect).
Kind and effective? Now that’s our kind of skincare.
*Source: The Vegan Society (estimates based on a survey of 10,000 people in 2016)
Dubbed ‘dewy skin in a bottle’, Radiance Face Oil is bursting with ingredients to feed and nourish the skin. Amazonian Buriti Nut Oil is rich in essential fatty acids, which help improve skins firmness, hydration and tone. Rosehip Fruit Oil addresses uneven skin tones and pigmentation, while Yarrow and Chamomile Oils have powerful anti-inflammatory and calming properties.
Experience our multi-award winning, 100% natural, Radiance Face Oil in this special duo created to ensure your skin is always glowing from within. Packed full of ingredients to help nourish the skin and Ancient skin conditioners, Yarrow and Benzoin to improve skins natural lustre and volume. You can say goodbye to dull, dehydrated skin with this radiant enhancing duo. Duo contains: 2x Radiance Face Oil 30ml.
A 100% natural, multi-award winning facial oil.
Feed and nourish the skin to reveal a brighter more radiant complexion with the Balance Me Radiance Duo. Containing our multi-award winning Wonder Eye Cream 15ml and 100% natural Radiance Face Oil 30ml, skin will be deeply hydrated and plumped from within. Packed full of essential oils, Amazonian Buriti Nut, Camellia and Rosehip oils, our Radiance Face Oil will improve the skins firmness, hydration and tone. Our customer favourite, Wonder Eye Cream will provide a shot of moisture, thanks to Hyaluronic Acid and work to reduce puffiness thanks to Cucumber Oil and Witch Hazel. Duo contains: Wonder Eye Cream 15ml and Radiance Face Oil 30ml
Discover healthy, glowing skin with the Balance Me Radiance Travel Kit. Bursting with three of our best-selling, complexion-refining heroes to help you prepare your skin for summer and give you a beautifully healthy glow. This is your ultimate travel companion that you will want to take with you everywhere.
Our award winning Wonder Eye Cream is packed full of ingredients to refresh, awaken and lift even the most sensitive of eyes. Hyaluronic Acid provides the eyes with a shot of moisture, penetrating the skin to hydrate and plump from the inside. A blend of Cucumber oil and Witch Hazel calm, brighten and work to reduce puffiness and inflammation.
We have created this duo with our bestselling Wonder Eye Cream 15ml to allow you to experience the calming and soothing effects of Cucumber Oil and moisture boosting properties of Hyaluronic Acid.
A triple action eye cream for daily use and one of our hero products here at Balance Me.
Our award winning Wonder Eye Cream is packed full of ingredients to refresh, awaken and lift even the most sensitive of eyes. For a limited time, we have an exclusive Wonder Eye Cream Trio, saving you a huge £13.
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